PORTLAND, Ore. (KOIN) — Amid a measles outbreak in Clark County, a Portland-based ad agency is launching a campaign aimed at anti-vaxxers.
“Our hope is that satirically we’re making them reconsider their position on this topic,” says Rob Thompson with Borders Perrin Norrander.
BPN’s project is called Unvaccinated!Life – Live it while you can. They have a website, an Instagram and an online shop selling shirts, beanies and other accessories with satirical messages about vaccinations.
All proceeds from items sold go directly to the United Nation’s education effort called Shot at Life.